Challenges arising from energy consumption and natural resource use are increasingly contributing to the complexity of the business environment. Environmental concerns shape both the policy arena in which firms form and implement their business plans and the consumer arena in which firms offer their goods and services. These interactions also affect the nature and amount of innovation that brings about novel business and technological approaches to environmental concerns. This class will focus on topics at the intersection of environmental policy, innovation, sustainability and corporate strategy, including environmental markets (such as sulfur dioxide and carbon permit markets), innovative "green technology" in transportation and in buildings, electricity restructuring, smart grid technologies and business strategies, for-profit/nonprofit partnerships, and "green" marketing and product labeling.
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