Course Catalog and Schedule
Special Topics in Marketing: Topics in Quantitiatve Marketing and Economics (MKTG-530-3)
This seminar will review major contributions and recent developments in quantitative marketing and economics. We will cover some classical papers, as well as more recent working papers. The discussion will cover a wide range of applied topics and methods and aimed at advanced students interested in the intersection of Marketing and Economics. A principal purpose is to generate research ideas and get students started on dissertation work.
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Special Topics in Marketing: Topics in Quantitiatve Marketing and Economics
Tue 10:00 AM - 12:00 PM
Kellogg School of Management
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