As corporations invest greater resources in social responsibility, environmental sustainability and strategic philanthropy, managers are challenged to demonstrate the effects of CSR on the bottom line. This course explores how today’s leading corporations design, manage and measure social strategies to generate business value. Students will learn frameworks, methodologies and tools and use these to develop CSR strategies for real-world corporations.
Professor Jason Saul is an expert on strategy and measurement in the social sector. He has advised some of the world’s leading corporations and nonprofits. He is also the author of Benchmarking for Nonprofits: How to Manage, Measure and Improve Performance.
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