Course Catalog and Schedule



Product Management for Technology Companies: An Entrepreneurial Perspective (KIEI-932-0)
1.00 Credit
TCE BidStats

Description:

Product Management for Technology Companies provides the frameworks, theory, tools and hands-on experience to prepare students to hit the ground running in technology companies. With a holistic and entrepreneurial perspective of product management, we provide insight into the nine major aspects of product management (including opportunity analysis, customer discovery & requirements, product launch & marketing, leading cross-functional teams, product planning and more). This comprehensive approach prepares students for product management and co-founder roles - as well as related roles such as product marketing, product planning & strategy, business development, and similar.

Students will gain hands-on experience via an industry-sponsored project and targeted cases - including several cases developed specifically for this course. The industry project allows students to customize your learning from the course. The projects are real, with executive sponsorship and dedicated resources lined up prior to the start of the first lecture. Alternatively, students may propose your own projects. Sponsors include startups such as kPoint, Shoedazzle.com and Misfit Wearables; as well as leading tech firms such as Amazon, Intel and Salesforce.com.



Prerequisites:
Negative Prerequisite:
All Students: ENTR-930-0

Download Schedule Information
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Academic Year Term   Session Course ID Title Sec ID   Credits Syl Instructor Times Campus Location Mand 1st Exam
2015-2016 Spring 2016 10 Weeks KIEI-932-0 Product Management for Technology Companies: An Entrepreneurial Perspective 61 1 Sawhney, Mohanbir Tue/Fri 10:30 AM - 12:00 PM Evanston Jacobs (160) Y Confirm final deliverable with professor and syllabus.
2015-2016 Spring 2016 10 Weeks KIEI-932-0 Product Management for Technology Companies: An Entrepreneurial Perspective 62 1 Sawhney, Mohanbir Tue/Fri 1:30 PM - 3:00 PM Evanston Jacobs (G44) Y Confirm final deliverable with professor and syllabus.