Intellectual Capital Management (STRT-441-0)
1.00 Credit
TCE BidStats

Description:
This course covers the broad agenda of using intellectual capital for competitive advantage. With globalization, intellectual assets such as human capital, intellectual property, brands and market information have become the dominant proportion of a firm's market capitalization. Through group case studies, in class discussion and lectures, the course follows a "lifecycle" approach to the management of an intellectual asset covering the creation and codification of the asset in the form of intellectual property (IP), valuation, and leveraging of same into markets for growth. Case studies examine contemporary management challenges in software, analytics, food and artificial intelligence, entertainment, finance, health care, consumer durables, consulting and other contexts. The "open innovation" option is considered in each context. There is an individual take home case study (midterm) and group final project. No final exam. NOTE: This course overlaps with DSGN 460 and is NOT RECOMMENDED FOR MMM STUDENTS.


Negative Requisites:
Full-Time: DECS-440-0 OR DSGN-460-0 OR KIEI-935-5
E&W: KIEI-935-5

Download Schedule Information

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Academic Year Term   Session Course ID Title Sec ID   Credits Syl Instructor Times Campus Location Mand 1st Exam
2020-2021 Fall 2020 10 Weeks STRT-441-0 Intellectual Capital Management 41HR 1 Conley, James Gerard Thu 09/19/2020-11/21/2020 6:30 PM - 9:30 PM, Global Hub (1420)
Thu 11/29/2020-12/04/2020 6:30 PM - 9:30 PM, N/A (Room TBA)
Evanston Multiple (see Times) N Please check syllabus. Learning Modalities: Hybrid In-Person/Rotation
2020-2021 Fall 2020 10 Weeks STRT-441-0 Intellectual Capital Management 41HV 1 Conley, James Gerard Thu 09/19/2020-11/21/2020 6:30 PM - 9:30 PM
Thu 11/29/2020-12/04/2020 6:30 PM - 9:30 PM
Evanston TBD (Room TBA) N Remote. Learning Modalities: Hybrid Remote/Synchronous
2020-2021 Spring 2021 10 Weeks STRT-441-0 Intellectual Capital Management 81HV 1 Conley, James Gerard Tue 6:00 PM - 9:00 PM Chicago N/A (Room TBA) N
2020-2021 Summer 2021 10 Weeks STRT-441-0 Intellectual Capital Management 81HR 1 Conley, James Gerard Wed 6:00 PM - 9:00 PM Chicago Wieboldt (350) N
2020-2021 Summer 2021 10 Weeks STRT-441-0 Intellectual Capital Management 81HV 1 Conley, James Gerard Wed 6:00 PM - 9:00 PM Chicago N/A (Room TBA) N
2021-2022 Winter 2022 10 Weeks STRT-441-0 Intellectual Capital Management 31 1 Conley, James Gerard Mon/Thu 8:30 AM - 10:00 AM Evanston TBD (Room TBA) N
2021-2022 Spring 2022 10 Weeks STRT-441-0 Intellectual Capital Management 81 1 Conley, James Gerard Sat 1:30 PM - 4:30 PM Chicago TBD (Room TBA) N