Course Catalog and Schedule

At the Forefront (series) (MKTG-958-5)
0.50 Credit
TCE BidStats

This course was formerly known as MKTG 958-A/MKTG 958-B
Growth is a core challenge for every organization. This course provides an in-depth look at how established firms can generate profitable and sustainable growth. The class will review why growth is such a top priority and then work with a framework for growth. Students will learn how to think about growth, how to identify growth levers and how to prioritize opportunities.


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