Course Catalog and Schedule



Strategic Franchising (MGMT-931-A)
0.50 Credit
TCE BidStats

Description:

This course counts toward the following majors: Entrepreneurship & Innovation

Franchising is one of the most effective techniques for rapidly achieving high growth. Franchising currently generates $2 trillion dollars in the U.S. economy annually. It has also become a significant factor in international markets, as U.S. companies franchise abroad and international entrepreneurs import U.S. franchising concepts. This course explores the advantages and disadvantages of franchising from the franchiser's perspective. It also helps participants determine whether to franchise, and if so, the most effective way to do so. Topics include rapid domestic and international growth, entrepreneurship, capital leverage, equity creation and risk.

Prerequisites:
None

Download Schedule Information

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Academic Year Term   Course ID Title Sec ID   Credits Syl Instructor Times Campus Location Mand 1st Exam
2013-2014 Fall 2013 MGMT-931-A Strategic Franchising 81 0.50 Cohen, Burton Tue 06:30 PM - 09:30 PM Evanston Jacobs (G03) Y