Logged in as Anonymous

Tag Courses: Make a shortlist of courses that interest you

 

Tagging Courses

If you need assistance Tagging Courses, this 2 minute walk-thru is here to help.

Click here for more videos and instructions

<< GO BACK

Do not show this message again.

1.

Course Level Attribute

Select Here Course Name Course Title

Select Here Ascending Descending

2.

Section Level Attributes

Select Here Campus Section Name Start Time Term

Select Here Ascending Descending

Select Here Campus Section Name Start Time Term

Select Here Ascending Descending

Select Here Campus Section Name Start Time Term

Select Here Ascending Descending

Sections have already been selected. Please select other Section.

Please choose any one Term.

•   Course Catalog

Complete Course Catalog

• Personalised Course Catalog
• Personalised Course Catalog Expanded
• Complete Course Catalog
• Tagged Courses

Course Details

Evanston class schedule is currently available through Summer 2018. Chicago class schedule is currently forecast through Summer 2019.

STRT-441-0

Intellectual Capital Management

+

Click on a course to view details about that course.

Click on a course to view details about that course.

Course Details

Intellectual Capital Management - STRT-441-0

Previously Known as MGMT-441-0

1.0 Credit

PASS/NO CREDIT

Yes (may vary by section)

COURSE TYPE

MMM Students : Elective All other students : Elective

WAIVER OPTIONS

None

DESCRIPTION

This course was formerly known as MGMT 441
This course covers the broad agenda of using intellectual capital for competitive advantage. With globalization, intangible assets such as human capital, intellectual property, brands and relationships have become the dominant proportion of a firm's market capitalization. Yet most firms do a poor job of managing this intellectual capital strategically. This course adopts a "lifecycle" approach to the management of an intellectual asset, covering the creation of the intellectual asset, the codification of the asset in the form of intellectual property (IP), the valuation of intellectual assets, the protection of intellectual assets and leveraging of intellectual assets into future markets for growth. Case studies examine related management challenges in entertainment, finance, pharmaceuticals, health care, consumer electronics, agribusiness, biotechnology, consulting, venture capital, telecommunications, software and other contexts. Additionally, the social implications of intellectual property policy are discussed. NOTE: This course overlaps with DSGN 460 and is NOT RECOMMENDED FOR MMM STUDENTS.

SCHEDULE SUMMARY

	Fall	Winter	Spring	Summer
2018-2019
2017-2018		Chi/Ev	Chi

PREREQUISITES

Negative Prerequisite:
All Students: KIEI-935-5 OR MGMT-441-0

Done

Untag Course

 

Course Enrollments/Waived

 

This is a future enrollment course. This course cannot be untagged.

OK