Innovate for Impact (I4I) bringing together diverse individuals and their unique skill sets, disciplines and cultures to design innovative market-based solutions to the world¿s toughest problems, including poverty, disease and hunger. I4I consist of both curricular and laboratory components that teach user-centered design as an integral element of product and service development. The curriculum provide the tools and frameworks needed to understand the user, evaluate market demand, create and assess a prototype, design a business model, assemble a business plan and solicit funding. The full course requires completing a series of courses, SEEK 930 and SEEK 931A, and two weeks of in-country field work. Teams will spend ten weeks in the classroom (SEEK 930-0), followed by two weeks on the ground understanding their customer, market, distribution channels and stakeholders. Using the learnings from field work, teams will then return for five weeks in the classroom (SEEK 931A) where they will dive into the nuts-and-bolts of launching an impact venture. The course will conclude with an investor pitch day, where teams have the opportunity to pitch their business concepts to impact investors from the Midwest.
The classroom component of SEEK-930-0 will include the foundations of social entrepreneurship, the cultural context of work in resource-limited settings, the application of design thinking principles to addressing social justice issues, nonmarket contexts and social network mapping, best practices in social venture business models and the application of positive psychology for social entrepreneurs.
Note: This course is admittance by application only and may not be dropped after the first week of the quarter.
All Students: Negative PreRequisite: SEEK-930-0
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