Course Catalog and Schedule



Special Topics in Consumer Research (MKTG-540-0)
1.00 Credit
TCE BidStats

Description:
This course introduces students to new topics and approaches in consumer behavior research. As such, the topics will change from year to year, and students will be challenged to further develop the theoretical model proposed in the papers. Besides being relevant to marketing students, this course is likely of interest to graduate students in psychology, communication studies and education.

Prerequisites:
None

Download Schedule Information
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Academic Year Term   Session Course ID Title Sec ID   Credits Syl Instructor Times Campus Location Mand 1st Exam
2019-2020 Spring 2020 10 Weeks MKTG-540-0 Special Topics in Consumer Research 21 1 Lee, Angela Y.; Touré-Tillery, Rima TBD Evanston TBD (Room TBA) N